Bulldog Gin and Ultimate Ears partner to create the loudest, must-have limited edition gift pack of 2019
XX MARCH 2019, LONDON, UK: BULLDOG Gin today announces its partnership with portable wireless speakers, Ultimate Ears. The partnership sees the two brands – both known for their position within the music industry–create the BULLDOG Gin x UE BOOM speaker gift set. The limited-edition gift pack, created in the style of a UE BOOM 2 speaker, will contain a bottle of BULLDOG Gin and a unique code. The unique code will give 100 consumers a chance to win a UE Boom 2 speaker by entering via BULLDOGBoom.co.uk. The BULLDOG Gin x UE gift packs will be available to purchase in select Tesco and Waitrose stores across the UK.
BULLDOG Gin has an established position within the world of music and has shared the spotlight with the most upcoming and in-demand artists of the moment including; Dizzee Rascal, Wiley, Gorgon City, Hannah Wants, and Anne-Marie. This, along with collaborations with such players as Printworks London, Pikes Hotel Ibiza, Nordoff Robins, Notion Magazine and the iconic NME magazine means it’s no surprise that BULLDOG Gin is the gin most associated with music. The partnership with UE follows in style as the perfect platform to showcase its bold approach and celebrated injection of energy into the gin category.
A gin that can be enjoyed at sundown or sunup, BULLDOG Gin’s unique approach and support for those artists who go it their own way has seen it fast become a brand on the pulse of urban culture.
Nick Williamson, Marketing Director, Campari UK says of the partnership: “We know that BULLDOG Gin fans love music and couldn’t see a better brand than Ultimate Ears to partner with to deliver an exciting promotion to modern gin and music lovers around the country. Like BULLDOG Gin, Ultimate Ears are known for disrupting the category with innovative products of the highest quality. We are proud to be able to offer the opportunity to win a UE BOOM 2 to our fans – through a unique and highly giftable limited-edition pack.”
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